In India, Craft, like design, has a remarkable omnipresence. Our friendly session with Sanjay Reddy added a new dimension to our thoughts on the subject. The more Design evolves with diverse creations, the more it becomes approachable and user friendly. …

Design as an inevitable part of existence drives the millennial world in a fast phase. It protrudes as a medium for innovation, problem-solving, technological advancements, and many more. design indeed hones a value with a touch of traditionalism and culture. Craft sectors in India are a primary source to sustain…

The art and analysis behind creating ‘something new’ Behind every good design is a carefully curated (read complex) design process. Behind the design process are relatively simple and potentially problem-solving mini-steps. Objectively speaking, design inspiration is one of those mini-steps we deem necessary to motivate us to kickstart this process…

A continuous innovation, the desire for creative flexibility, and a stream of information available with the flick of a screen have made Design reach a new milestone. For once, it is no longer the linear trajectory that it used to be. Design today is complex, to say the very least…

Let’s face it, the trio doesn’t likely make a good combo- the proofs have been consistent and rife- but not all is lost. As the world suffers from a raging pandemic and medical equipment fall short, India grimly looks at yet another extension of its originally 21-day lockdown. We are…

Let’s face it, we are on lockdown and we are falling short of ‘resources’ at our homes to fiddle with and engage our time in. Stepping outside is a luxury for those of us locked in (it’s a nightmare for people stepping out.) and if the inspiration is lacking, our…

Designing can get hard when spending time locked down. It shouldn’t be though. Should it? The spread of coronavirus has seemingly cast us off on a strange island- our home- often underappreciated, less visited. The result cannot be more delusional or in other words, plain confusing. …